Social media platforms, including TikTok and Instagram, no doubt played a huge role in making Squishmallows surge in popularity. It’s hard to pinpoint exactly what launched these plushies into the spotlight, but a combination of social-media attention, collectibility, and envelope pushing are likely key factors in their sudden success. Most Squishmallows aren’t that expensive, though, and come in somewhere between $22 and $50. They range in price from as little as $5 (for the smaller ones, of course), to a jaw-dropping $119 for a 24-inch Maui Pineapple from Walmart. Squishmallows come in seven sizes, starting at a mere 3.5 inches tall, and going up to 24 inches. Some are bakers, others are sports narrators, and others, like the cat that I bought, sound like borderline millennials, despite their Gen Z appeal: “Tres’zure loves to plan events for her friends… favorite part is creating the vision board and making memories.,” the tag reads. “The brand expecting to reach its 100 million milestone in the next couple of months.”Įach Squishmallow's tag features a brief personality description and name for the character. To date, “more than 85 million Squishmallows have been sold,” he says. When they quickly disappeared off store shelves, Kelly saw their potential. Initially Kellytoy released just eight characters that were sold at Walgreens. The first Squishmallows date back to 2017, says Jonathan Kelly, Co-President of Kellytoy, the company behind the craze. Squishmallows’ popularity has led them to be likened to Beanie Babies, Furbies, and Webkinz. They’re popular among all age groups, from little kids who love imaginary play to college students to adults who have Instagram accounts devoted to the purpose of showing off their collections. You can find designs ranging from pandas and elephants to avocados and pineapples to cats crossed with unicorns (picture a kitty with a sparkly forehead horn and you got the idea). They're sold across various online retailers including Amazon and Walmart. Squishmallows are egg-shaped stuffed animals (and, ahem, fruits) with pieces of different colored fabric or embroidery that create features such as the stomach, mouth, and eyes. Or when you’re snuggling in for a quiet night with a movie or a good book.Squishmallows are egg-shaped anthropomorphized fruits and animals that come in a variety of colors and sizes. Yes! They are perfect pillows for when you need a little cheer during a nap. Kids can squish them, play with them, or use them to create a world all their own! Can Squishmallows be Used as Pillows? Check out our blog on how to clean Squishmallows for more information! Are Squishmallows a Good Toy for Kids? Your new squishable friend could be 3.5, 8, 13, or 16 inches. Some adults even find Squishmallows comforting. Squishmallows are perfect for anyone ages 2 and up. We even have a list of the most rare Squishmallows ever! What Age Group are Squishmallows for? Check this page to see all the trending Squishmallows. There are many popular Squishmallows, and Claire’s has them all. Yes! We carry many ©Disney Squishmallows for your collection. Does Claire's Carry Disney Squishmallows? They are the perfect shape for hugging and snuggling. What makes Squishmallows different is that they are filled with just the right amount of fluff. Some plush toys are packed with so much material they can stand up on their own. These terms usually refer to a toy stuffed with fluffy, lightweight material. What's the Difference Between Plush and Stuffed Toys? Got questions about your squishable favourites? Check below for answers to the most common questions about Squishmallows. Turn to Claire’s for all your squishable needs! Shop Squishmallows and all squishy toys to find your next fluffy friend. There's something for everyone with our selection of over 50 styles and colours. They're perfect for kids, but if you are an adult who needs a little stress relief or joy in their life, we won`t judge! And they come in all sorts of colours and patterns to suit any taste! We have many kinds of Squishmallows from unicorns to pandas to ice cream cones. You know those squishy toys that you can't help but squeeze? Squishmallows are here! Discover the whimsical shapes, sizes, and designs of these squeezable, squishy toys called Squishmallows today at Claire's.
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